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Volume 4


January 2020

  1. DISCRIMINATION AGAINST WOMEN IN MALAYSIA
  2. ABSTRACT

    Feminism is a social movement of an organized group that acts consciously to promote or resist change through collective action. Feminism movement in Malaysia as in other developing countries and in the West has the same goal for universal women, whether equality in economics, education, politics, or social. This study was done in order to find the level of discrimination of women in Malaysia. This study involved 487 respondents and the respondents were gained from an online survey through Google Survey Form. The form has been distributed on social medias and from that platform we gained all that respondents and used that as data collection. At the end, we now know that there are not much discrimination against women in Malaysia with low mean of 1.49

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  3. INFLUENCE OF GENDER PORTRAYAL IN DISNEY CARTOONS ON YOUNG FEMALE AUDIENCES
  4. ABSTRACT

    Gender roles are built on different prospects that individuals, groups, and societies have of individuals based on their sex as well as each society’s values and principles about gender. Gender roles are the product of the interactions between individuals and their environments, and they give individuals cues about what sort of behaviour is believed to be appropriate for what sex. However, there are some problems in this research. To name a few, females are greatly underrepresented in cartoons, often greatly stereotyped as damsels in distress that need a prince charming to save them and the mentality that women are weaker than men, dependent, beautiful which attracts male as a sex object. The researchers used a qualitative research method. The researchers agreed to do an interview with young female informants in order to identify the influence of gender portrayal in Disney cartoons and how their perception is shaped. To sum up, the researchers found that some of Disney’s princess described that females should not follow out there in real life. Disney Princesses have grown into many different storylines and characteristics, it shows they are the type that kids should follow and how a female should be. Lastly, all informants are well aware of how females are depicted in Disney movies and that it is a growing problem that needs to be attended to.

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  5. KOREAN WAVE EFFECT ON MALAYSIAN CULTURE
  6. ABSTRACT

    Korean wave also known as hallyu, a Chinese term which refers to the significant increase in the global popularity of South Korean entertainment and culture in Asia and more recently in other parts of the world. Malaysia is presently influenced with Korean fever in all local industries such as fashion, foods and cosmetics. South Korea is a famous for its excessive use of plastic surgery. In Malaysia people have become more insecure with their physical feature because of the trend in putting a perfect woman or man physical feature in front resulting people. Next, in December 2017, SHINee frontman, Kim Jonghyun was found dead in his apartment for apparent near Dataran Merdeka in the capital for a candlelight vigil in memory of him. The Federal Territories mufti however warned Muslims against being obsessed to the point of abandoning principles of the religion or following “foreign cultures” when it comes to mourning of dead. The researcher used in-depth interview for collecting data. Cultivation theory is a theory that was composed originally by G. Gerbner. The findings of the research found that majority of the interviewee agree that people indeed get easily influenced by the beauty of the K-pop artist. Even though, one state that it’s not only Korean artist but artist from others country too. They all believe with beauty we can be more confident and be able to attract people’s attention.

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  7. MALAYSIANS’ PERCEPTION TOWARDS 10 PROMISES IN 100 DAYS AND PUBLIC ACCEPTANCE TOWARDS THE NEW GOVERNMENT
  8. ABSTRACT

    After the 14th General Election (GE14), Pakatan Harapan (PH) won the election on 9th of May 2018. This political party had made their manifesto and announced it on 8th of March 2018. This research is focusing on their efforts to implement their manifesto which is (10 promises in 100 days). The researcher decided to take ten pledges that Pakatan Harapan must carry through during their first 100 days of governance. However, only six promises that the researcher decided to choose for the research because not all the promises had been fulfilled and only six that are fulfilled and partially fulfilled. By using Reasoned Action Theory that can be related to public acceptance towards the new government (PH). The questionnaires was distributed to all Malaysian from various states and the questionnaires were disseminated via online survey using Google Doc. Questionnaires were distributed to 200 respondents in various states aged from 20 to 60 years and above. The raw data was analysed by using Statistical Package for Social Science (SPSS). Based on the result by using Multiple Linear Regression method, there are 4 factors which are the most significant that are 1MDB (β=0.491) marks the strongest relationship towards dependent variables and then followed by GST (β=0.276), Level up the Minimum Wage (β=0.184) and PTPTN (β=-0.105). However, there are 2 factors which are not significant that are Fuel Subsidies β=0.276) and EPF of Housewives (β=-0.005). In order to promote the trust and public acceptance towards the new government, Pakatan Harapan need to fulfil the entire manifesto that they have promised to execute.

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  9. MODEL OF THE ANTECEDENT AND CONSEQUENCES OF DIGITAL INCLUSION A STUDY AMONG ENTREPRENUERSHIP
  10. ABSTRACT

    The study aims to develop a model of digital inclusion among entrepreneurs (SMEs) in Malaysia. The existing digital gap instrument is geared towards access, skills and motivational aspects of using ICT and looking at the issue of usage gaps, whereas digital inclusion is about how users benefit from the use of ICT as well as prevent the occurrence of digital imperfections. Digital inclusion is a holistic approach that a) measures the impact of ICT on economic and social (new skills), b) an environment that can help the economic and society capabilities benefit from ICT (innovation and entrepreneurship), c) Clear policy and identify opportunities for public-private collaboration (robust legislation and law). Hence, the formation of antecedent and digital inclusion model is a new lead in measuring individual and community development. The objective of the study is to determine the re-concept of digital inclusion and to test the identified digital domain domains such as communication networks, entertainment, and search for business information, e-commerce, creating business sites, advertising and product marketing. Subsequently, the expected outcome of the study is to introduce a new digital inclusiveness instrument among entrepreneurs (SMEs) in Malaysia based on a number of domains that have been tested and identified.

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  11. SOCIAL MEDIA INDICATE LONELINESS AMONG TEENAGERS
  12. ABSTRACT

    Loneliness is not something all of us want to have but some of us can’t escaped from that feeling. The feeling itself comes within yourself and need to be controlled if not it will lead to mental health problem. One of the reason teenagers (millennials) nowadays could feel lonely is because the amount of time they spend on their phone scrolling thru social media. This study use in-depth interview to get to know why the millennials spend more time on their phone rather than doing activities than need to be communicate face-to-face. Qualitative results shows that , social media are easy to access on the go with portable internet everywhere which majority of them have each one.

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  13. THE LEVEL OF ACCEPTANCE TOWARDS ARRANGED MARRIAGES
  14. ABSTRACT

    The purpose of this research is to know what is the level of acceptance in arrange marriage among Malaysians community as an applied quantitative research method through answering a survey. Arranged marriage is an act where a bride and groom are selected by individuals other than themselves, usually parents. Also, arranged marriage in Malaysia is a traditional way of marriage in the Muslim society in Malaysia that still lives even though it is not considered as the norm in this new era. According to Gaille (2017), statistic shown that 55% of the marriages that occur in the world today are arranged marriages. The factor of arranged marriages is sometimes very complex. Researchers found in their study that people nowadays mostly do not agree with arranged marriage (M= 2.45). 62.8% of respondents does not agree with arranged marriage while 37.2% of respondents agree if their parents were to arrange their marriage.

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  15. THE PERCEPTIONS OF WOMEN IN LATE MARRIAGE
  16. ABSTRACT

    Between men and women, there are so many differences. To some dimension, the differences captured in the stereotypical images between those two genders. Stereotypes about the way men and women behave and think are shared extensively. Despite, stereotypical forecasts not only reflect actual differences, but also impact how they define themselves and how they are treated by others. The purpose of this study is to examine the general perceptions of Malaysians regarding Gender Stereotypes between men and women towards their roles in everyday life. To examine whether the roles of men and women disputed or not from the selected sample, an online form from Google Online Survey has been distributed to all social medias’ platform from various people from various age to gain the perception of Malaysians regarding the gender stereotypes and it involves 633 respondents. In order to collect the data, researchers have referred to Krejcie and Morgan table (1970), 30 million population in Malaysia or 12 million respondents can be equivalent to 384 sample of respondents with 95% confidence to represent the data. The findings were discussed in relation to socialization, values and norms of the Malay society. In the end, researchers knew that the people’s perception of gender stereotypes in today’s life is no longer relevant and must be re-looked in order to live in a harmony and peaceful life. Overall the results showed that respondents believed that men and women should be treated equally (M=3.56) Additionally, respondents also strongly disagree with gender stereotypes among men nowadays (M=1.63) and gender stereotypes among women in today’s life (M=1.49)

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